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The Food Store

The Food Store is an artisan food distributor offering Premium products.

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About us

The Food Store is a boutique food distributor offering quality amazing artisan foods.

We offer a wonderful range of products from companies that care and make something special.

From personal sales calls to specialist retailers around New Zealand to our own online store and specialist marketing campaigns, if you'd like your product to reach more Kiwi's - contact Paul today.

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We use Upstock for wholesale orders. It makes ordering super easy, fast and accurate. Plus, it’s free!

Enter your details below and we’ll get you set for an account.

The Food Store

and Upstock will send you follow up emails and instructions on getting setup – cancel anytime.

Thanks, we’ll be in touch soon.

We’re getting your Upstock account set up. We’ll send you an email when everything is ready and then you'll be able to order from

The Food Store

.

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How to order

We use Upstock for wholesale orders. It makes ordering super easy, fast and accurate. Plus, it’s free!

All your orders are saved – reorder with one tap
Get real time status updates on your orders
Save favorites to shopping lists
View QR code
Share your wholesaler page
Add your wholesaler page to your website
By adding the Upstock Widget to your website, new and existing customers can easily find the best place to start ordering from you.

Suppliers like Foxton Fizz, Apostle Hot Sauce, Woodys and many more have found the widget easy to install and use and lead to great conversion rates.
We use Upstock for wholesale orders. It makes ordering super easy, fast and accurate. Sign up here.
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<iframe src="https://www.upstock.app/wholesalers/the-food-store?widget=true" width="900" height="500" scrolling="no" style="border-radius:20px;overflow:hidden;margin:0 auto;border-radius20px;border:none;display:block;max-width:100%;width:500px;height:500px;"></iframe>
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Email signature link

A reminder in every email

Probably the most common method suppliers use to get buyers onboarded is to add a subtle link in your email signature

Copy your link
Upstock app list of products in the catalogue
Here's a preview of your widget

Post on Instagram

Share you've joined

Your customers are increasingly spending time on Instagram, so it's a great idea to do a post or story about you joining.

We've even created some easy templates.

See templates
Upstock app list of products in the catalogue

Email your customers

Do an onboarding campaign

By far the most effective way to onboard your customers is to email them sharing the good news.

We created some templates based on the most popular emails others have shared.

See templates
Upstock app list of products in the catalogue

We partner with Upstock to give you

✓  Fast, reliable fulfilment
✓  Easy orders, invoicing & logistics
✓  Order & payment history
The best way to order wholesale from
The Food Store
Please use Upstock
for your next order

To save time & money,  place your next order using the Upstock app.

Orders ship faster when you use our digital catalogue. Digital ordering reduces costs, waste & stress.

And it’s totally free!

Scan the QR code to start ordering

✓ Order from our up-to-date catalogue

✓ See what’s in stock at your negotiated price

✓ Control purchasing so staff order properly
✓ Full order history for easy accounting

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