"QB Snacks is proudly 100% New Zealand made"

The journey started in the family kitchen with a bloke looking for more low-carb high-protein snack choices.

Many months later, after driving the family slightly crazy with all the cheese in the kitchen a crunchy cheese snack emerged that was tasty for everyone! (not just those on keto diets)

Much to the relief of the family this bloke packed up all the cheese and relocated to the Food Factory in Nelson (the tippy top of the South Island, NZ)

The icing on the cake came in July 2022 when QB's Crunchy Cheese won the start-up category for the national New World FoodStarter competition! Wowza!

Even Bigger than that, QB's are set to be an inflight snack on Air New Zealand 2025.

Fast forward to our favourite part @ 4.45 on the video.
https://www.1news.co.nz/2023/11/30/air-nz-unveils-new-inflight-snacks-heres-what-made-the-cut/

QB's Crunchy Cheese made in Nelson, New Zealand - devoured everywhere!