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Grey Roasting Co

Grey Roasting Co is a quality-focused coffee company founded by 2-time NZ Barista Champion Dove Chen. We roast coffee for home and the best cafes in town.

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Start ordering

About us

We're a quality-focused coffee company founded by 2-time NZ Barista Champ Dove Chen. We roast coffee for home and the best cafes in town.
Coffee & Tea
Featured

Start ordering

We use Upstock for wholesale orders. It makes ordering super easy, fast and accurate. Plus, it’s free!

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Grey Roasting Co

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How to order

We use Upstock for wholesale orders. It makes ordering super easy, fast and accurate. Plus, it’s free!

All your orders are saved – reorder with one tap
Get real time status updates on your orders
Save favorites to shopping lists
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Getting your customers using Upstock

Your wholesaler page is the quickest way for customers to sign up and start ordering from you, so it's a really good idea to start sharing it everywhere you do business.

We use Upstock for wholesale orders. It makes ordering super easy, fast and accurate. Sign up here.
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Email signature link

A reminder in every email

Probably the most common method suppliers use to get buyers onboarded is to add a subtle link in your email signature

Copy your link
Upstock app list of products in the catalogue

Add to your website

Easily onboard new customers

Upstock makes onboarding new customers super easy, so most suppliers add a link to their wholesaler page directly on their website.

Watch the video tutorial
<iframe src="https://www.upstock.app/wholesalers/grey-roasting-co?widget=true" width="900" height="500" scrolling="no" style="border-radius:20px;overflow:hidden;margin:0 auto;border-radius20px;border:none;display:block;max-width:100%;width:500px;height:500px;"></iframe>

Post on Instagram

Share you've joined

Your customers are increasingly spending time on Instagram, so it's a great idea to do a post or story about you joining.

We've even created some easy templates.

See templates
Upstock app list of products in the catalogue

Email your customers

Do an onboarding campaign

By far the most effective way to onboard your customers is to email them sharing the good news.

We created some templates based on the most popular emails others have shared.

See templates
Upstock app list of products in the catalogue

We partner with Upstock to give you

✓  Fast, reliable fulfilment
✓  Easy orders, invoicing & logistics
✓  Order & payment history
The best way to order wholesale from
Grey Roasting Co
Please use Upstock
for your next order

To save time & money,  place your next order using the Upstock app.

Orders ship faster when you use our digital catalogue. Digital ordering reduces costs, waste & stress.
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And it’s totally free!

Scan the QR code to start ordering

✓ Order from our up-to-date catalogue

✓ See what’s in stock at your negotiated price

✓ Control purchasing so staff order properly
✓ Full order history for easy accounting

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