Fogdog has been operating in New Zealand for the past 13 years. We sell a range of premium breadcrumbs, batters, and coatings that are easy to use, taste great, and require minimal cooking experience.

Our products are extremely versatile and provide innovative solutions for people who love great tasting food, without the hassle of making their own batters and coatings.

The majority of our products are gluten-free, and all of our products are dairy and nut-free.

Our best-selling product is our Premium Panko Breadcrumbs, followed closely by our Gluten Free Breadcrumbs. Our Easy Beer Batter and Gluten Free Tempura Batters are light and crunchy, providing seafood lovers with an easy and delicious way of achieving perfectly battered fish or seafood. Our Fantastic Fritter Mix can be used with a variety of ingredients (both sweet and savoury) and our flavourful Gluten Free Shake & Bake Coating Mix can be sprinkled on both meat and veg.