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Cool Hand Coffee

We're a premium coffee roaster based in South Melbourne.

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About us

To make ethical and quality coffee the easy choice, we coined Cool Hand Coffee.

It's pretty damn simple to put our money to good use when we know more. That's why we only buy from farmers we know personally and visit regularly.

We know our cash is going to good places, supporting the right communities and contributing to positive environmental footprints. This helps us sleep at night.

On the flip side, if you're looking for tasty coffee, you've come to the right place. Our roasting focus is on keeping the natural expression of the coffee clear to showcase the intentions laid out at the farm.

We're not bound by process or flavour profile – as long as we can drink it every day.

In short, we love wicked coffee and sustainable agriculture.

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We use Upstock for wholesale orders. It makes ordering super easy, fast and accurate. Plus, it’s free!

Enter your details below and we’ll get you set for an account.

Cool Hand Coffee

and Upstock will send you follow up emails and instructions on getting setup – cancel anytime.

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We’re getting your Upstock account set up. We’ll send you an email when everything is ready and then you'll be able to order from

Cool Hand Coffee

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How to order

We use Upstock for wholesale orders. It makes ordering super easy, fast and accurate. Plus, it’s free!

All your orders are saved – reorder with one tap
Get real time status updates on your orders
Save favorites to shopping lists
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Getting your customers using Upstock

Your wholesaler page is the quickest way for customers to sign up and start ordering from you, so it's a really good idea to start sharing it everywhere you do business.

We use Upstock for wholesale orders. It makes ordering super easy, fast and accurate. Sign up here.
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Email signature link

A reminder in every email

Probably the most common method suppliers use to get buyers onboarded is to add a subtle link in your email signature

Copy your link
Upstock app list of products in the catalogue

Add to your website

Easily onboard new customers

Upstock makes onboarding new customers super easy, so most suppliers add a link to their wholesaler page directly on their website.

Watch the video tutorial
<iframe src="https://www.upstock.app/wholesalers/cool-hand-coffee?widget=true" width="900" height="500" scrolling="no" style="border-radius:20px;overflow:hidden;margin:0 auto;border-radius20px;border:none;display:block;max-width:100%;width:500px;height:500px;"></iframe>

Post on Instagram

Share you've joined

Your customers are increasingly spending time on Instagram, so it's a great idea to do a post or story about you joining.

We've even created some easy templates.

See templates
Upstock app list of products in the catalogue

Email your customers

Do an onboarding campaign

By far the most effective way to onboard your customers is to email them sharing the good news.

We created some templates based on the most popular emails others have shared.

See templates
Upstock app list of products in the catalogue

We partner with Upstock to give you

✓  Fast, reliable fulfilment
✓  Easy orders, invoicing & logistics
✓  Order & payment history
The best way to order wholesale from
Cool Hand Coffee
Please use Upstock
for your next order

To save time & money,  place your next order using the Upstock app.

Orders ship faster when you use our digital catalogue. Digital ordering reduces costs, waste & stress.

And it’s totally free!

Scan the QR code to start ordering

✓ Order from our up-to-date catalogue

✓ See what’s in stock at your negotiated price

✓ Control purchasing so staff order properly
✓ Full order history for easy accounting

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