Turn order admin into order magic ✨

Foodpreneurs Special Offer
Ends 30 June 2025
50% off for 3 months
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😱
Order admin is a big waste

Wholesale admin is slow, clunky and unreliable – stealing hours from your day and dollars from your pocket that you’ll never get back.

One little slip-up and you’ve got a panic inducing mess on your hands. Sound familiar?

⚡️
Upstock puts admin on Autopilot

Do everything with just 1-click:
Invoices, payments, packing slips, pick lists, courier tickets, & more

Get orders from: Supermarkets, retail, convenience, hospitality, distributors, foodservice, hotels, schools, corporates, ...
‍everything in one easy place

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Admin on Autopilot
how does that work?

Upstock uses AI to automate supermarket orders, emails, PDF files, even handwritten notes – instantly converting them to digital orders that integrate with your existing finance systems.
Watch the video to see it in action!
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Great FMCG brands love Upstock

Thousands of top brands have made the switch from clunky systems to automating their business with Upstock

Mojo Cafe Using Upstock Ordering App
“It’s given staff complete visibility of what's been ordered, which has had a big improvement on staff relationships.”
Read the story ->
“It’s given staff complete visibility of what's been ordered, which has had a big improvement on staff relationships.”
Mike Lawrence
Best Ugly Bagels
Mojo Cafe Using Upstock Ordering App
"We’ve seen increased sales on Upstock, both from new customers who've discovered us and from existing customers who order more frequently as it’s more convenient. I didn't appreciate how Upstock would convert a once-a-month customer into a once-a-week customer at next to no cost."
Read the story ->
"We’ve seen increased sales on Upstock, both from new customers who've discovered us and from existing customers who order more frequently as it’s more convenient. I didn't appreciate how Upstock would convert a once-a-month customer into a once-a-week customer at next to no cost."
Mat Aries
The Organic Farm
Mojo Cafe Using Upstock Ordering App
"We've seen an increase in order value because it’s easy to see everything on offer. Upstock is very, very good at encouraging order value increases."
Read the story ->
"We've seen an increase in order value because it’s easy to see everything on offer. Upstock is very, very good at encouraging order value increases."
Daniel Todd
Woody's Free Range

How much does it cost?

A fraction of the cost of extra staff
STARTING AT

Just $50 / month

1.9%
Per order for AU domestic cards
Excluding GST
1.9%
Per order for AU domestic cards
Excluding GST
2.75%
 + $0.30 NZD
Per order for NZ domestic cards
Excluding GST
2.75%
 + $0.30 NZD
Per order for NZ domestic cards
Excluding GST
Automated sales & logistics
No setup fees
No commission fees
Super easy setup

"The monthly cost is well worth the time and errors we saved" – Brave Brewing
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"It’s like having an extra staff member” – Best Ugly Bagels
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"Upstock definitely isn't one of the bills we're worrying about" – Kaipaki Dairies
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Get volume discounts – the more you use Upstock the cheaper it gets. Let’s chat!

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A message from the founder

Hi, I’m Matt Watson.

I've been in your shoes – buried under a mountain of wholesale orders, struggling to keep everything straight.

It's a tedious waste of time causing endless, expensive mistakes. I knew there had to be a better way.

That’s why we built Upstock.

Upstock automates everything. What used to take a skilled admin person 5-20 minutes to do each order is now done by anyone in a few seconds.

‍Reliably, without error.
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That's hours of valuable time every day. Time you can now use to focus on your customers, your products, and your growth.

I guarantee it makes life so much easier.

If you're looking to cut costs and grow sales, it's time to automate your wholesale orders. Give it a try right now. You'll quickly see the difference.
Matt Watson
Founder of Upstock
Matt@upstock.app (email me!)
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Integrates with your systems

Upstock integrates with the major accounting & inventory systems – meaning customer orders flow directly into your existing workflow.
See all integrations

Frequently asked questions

Is there a setup fee?

How long does setup take?

What do paying customers get?

Will my customers be charged to place an order with me?

I already have a wholesale ordering portal – how is this better?

If all my competitors are also on Upstock, isn't it risky my customers will switch?

Will this make it easy for buyers to price compare – driving down my prices?

Turn order admin into order magic ✨

Over 1,500 FMCG brands automate their business with Upstock
Foodpreneurs Special Offer
Ends 30 June 202550% off for 3 months
Oops! Something went wrong while submitting the form.